Monday, February 24, 2020

Argumentative and Assignment Essay Example | Topics and Well Written Essays - 1250 words

Argumentative and Assignment - Essay Example One of these alternatives of giving remedies to diseases and ailment is referred to as homeopathy. In homeopathy, the proponents propose that when highly diluted form of infection substances are injected into the body of an ailing person with the same disease; he/she is able to realize normalcy since the highly diluted form of the antigens injected in the body will eradicate the ailment. This proposal has elicited serious rejection form different quarters with the proponents and the opponents maintaining equal position with reference to the effectiveness of homeopathy. Thesis Statement Having conceptualize the information surrounding homeopathy and how it gives remedies to diseases and ailment, I have not found any scientific backing as to whether the proposed form of rendering remedy can indeed work as stated. I therefore hold a contrary opinion about the process, believe that the process is short of basic science, and cannot be relied upon in giving medication in the contemporary m edication arena. In the Article titled ‘Evidence and Simplicity. Why we should Reject Homeopathy’ by Scott Sehon and Donald Stanley, there is a logical criticism on the functionality of homeopathy as a form of medication. In the criticism of the way homeopathy works, the article sought to address two fundamental questions about the remedy; is there a plausible explanatory theory about homeopathy that will make it appreciable by the opponent and if that is the case. Can we fully rely on homeopathy as a way of giving remedies given it usefulness as proposed by the proponent and is there sound and empirical evidence that the effectiveness of homeopathy is real (Sehon and Stanley, 4). The tow questions that were sought in the articles drew party answers from the proponents leaving a row of speculation on the efficacy of their proposed method of remedies. The proponents of this method of medication themselves accept that they don’t understand the science behind it and all they know is that it works miraculously, this response is irresponsible in the science domain. In science, cogent evidence, clarity, examples, and inferences are important facets of convincing eager audience about a proposal. Without scientific backing, such proposals are at best considered bad jokes. According to science, for anything to be considered able to give remedy, it must consider to explain the chemistry art of the medication and how it interacts with the body physiology. These important facts are ignored by homeopathy making its belief significantly impossible. The only defense the proponents of homeopathy are putting forth is that the medication needs not to march the western medication. The reason as to why I find the functionality of homeopathy patchy is the principle known in the medicinal field. Small microorganisms called antigens are responsible for the occurrence of diseases. The diseases are caused by the antigens, which are specific, and exhibit similar cli nical symptoms from one person to another. The antigens are different and can only be cleared by the different drugs or prevented by vaccines. In homeopathy, this is not the case; the same antigens responsible for the occurrence of a disease are also responsible for the remedies upon dilution. This argument have no scientific reasoning and that explains why it has been disregarded by most scientist as

Saturday, February 8, 2020

Do we need a world treasury to finance peace Essay

Do we need a world treasury to finance peace - Essay Example On the national level these workers are funded for their efforts towards restoring peace. However, in a global perspective, financial resources towards peace-keeping are scarce. In this context, creating a World Treasury would be the first step in working towards global harmony. A WORLD TREASURY: Jan Tinbergen, co-recipient of the first Nobel Prize for economics, observed that almost every ministry at the national level corresponded to some international organization, with the exception of a treasury. Yet without a treasury, which collects taxes and uses them to finance all the other ministries, any government would soon collapse. He therefore proposed the creation of a World Treasury, which could finance peacekeeping, development and protection of the global environment. A World Treasury could raise revenue by auctioning global resources. It would be the logical institution to perform this essential role. Of course, an international board or an elected world parliament, should oversee the proper use of the funds raised in this way and ensure accountability at all levels. Such a method to help finance U.N. peacekeeping operations and sustainable development has five advantages: First, it frees financially pressed governments from paying ever higher contributions. Second, it gives the United Nations and its family of international organizations a more reliable source of funds to meet urgent global needs. Third, it avoids divisive and difficult negotiations over how much each country should contribute, since the richer countries naturally end up paying a higher share. Fourth, it uses market principles to improve the efficiency of allocating scarce resources. And fifth, it helps prevent possible future wars over those resources. (Fischer, Dietrich, p.12). Financing the peace movement and the peace operations from the World Treasury will become imperative. The funds will be used globally for peace-keeping. PEACE

Wednesday, January 29, 2020

Business Essay Example for Free

Business Essay Convenience Internet marketing enables you to be open for business around the clock without worrying about store opening hours or overtime payments for staff. Offering your products on the Internet is also convenient for customers. They can browse your online store at any time and place orders when it is convenient for them. Reach By marketing on the Internet, you can overcome barriers of distance. You can sell goods in any part of the country without setting up local outlets, widening your target market. You can also build an export business without opening a network of distributors in different countries. However, if you want to sell internationally, you should use localization services to ensure that your products are suitable for local markets and comply with local business regulations. Localization services include translation and product modification to reflect local market differences. Cost Marketing products on the Internet costs less than marketing them through a physical retail outlet. You do not have the recurring costs of property rental and maintenance. You do not have to purchase stock for display in a store. You can order stock in line with demand, keeping your inventory costs low. Personalization Internet marketing enables you to personalize offers to customers by building a profile of their purchasing history and preferences. By tracking the web pages and product information that prospects visit, you can make targeted offers that reflect their interests. The information available from tracking website visits also provides data for planning cross-selling campaigns so that you can increase the value of sales by customer. Relationships The Internet provides an important platform for building relationships with customers and increasing customer retention levels. When a customer has purchased a product from your online store, you can begin the relationship by sending a follow-up email to confirm the transaction and thank the customer. Emailing customers regularly with special, personalized offers helps to maintain the relationship. You can also invite customers to submit product reviews on your website, helping to build a sense of community. Social Internet marketing enables you to take advantage of the growing importance of social media. An article on the Harvard Business School Executive Education website highlighted the link between social networking and online revenue growth. According to the article, a group of consumers that responded most strongly to the influence of social networks generated increased sales of around 5 percent. You can take advantage of this type of influence by incorporating social networking tools in your Internet marketing campaigns.

Tuesday, January 21, 2020

Kurt Cobain: Collection Of Personal Accounts From Family Relatives :: essays research papers

Kurt Cobain: Collection of Personal Accounts From Family Relatives I would like to share some of the memories and perceptions I have concerning this unique, rare and original human being called Kurt Cobain. I knew Kurt during his teen-age years in the period from about 1979 to 1984. I was in my mid-30s and living in and near Montesano. My sister married Kurt's dad, Don, and also lived in Montesano. My grandfather comprehended the intelligence and individuality in Kurt at a time when Kurt was being beaten down mentally and physically. "Gramps" often told me of his respect for Kurt's tenacity and compassion even though he was in emotional pain. Shortly before Gramps died, he had been talking about Kurt. He looked at me and said words to the effect that he could see a nobility about Kurt that he had never seen in anyone in all his 70 years. One time, Gramps invited Kurt along on one of our steelhead fishing trips. We were spread out a few hundred feet apart along the Wynooche River. All of a sudden, we heard this horrendous combination of screaming, warbling and yodeling from Kurt, who was upstream and out of sight. Gramps told me to run up there and help Kurt, who must have hooked a big fish. When I reached Kurt, he didn't even have his line in the water. When I asked him what was going on, he just looked at me with those piercing eyes and huge grin. He said, "Oh, I'm just trying to thicken my vocal chords so I can scream better!" When I went back to Gramps to tell him, he just grinned and said, "It figures, We'll just let him be!" We can now say, "Thank you, Kurt, for thickening your vocal chords!" Kurt didn't fit the general mold of society in a logging town, and so he was beaten upon by people who didn't understand him. One day I heard that he was in a fight a few blocks away. When I ran to the scene, the fight was over. However, I heard from a friend that Kurt was assaulted by a burly, 250-pound logger type. Evidently, Kurt did not even fight; he just presented the bully with the appropriate hand gesture everytime he was knocked down until the bully gave up. To top it all off, Kurt just had that usual grin on his face! A final footnote to this small remembrance of Kurt: A wonderful picture comes to mind of a rare, sunny day when I peeked out the window into the yard. Kurt Cobain: Collection Of Personal Accounts From Family Relatives :: essays research papers Kurt Cobain: Collection of Personal Accounts From Family Relatives I would like to share some of the memories and perceptions I have concerning this unique, rare and original human being called Kurt Cobain. I knew Kurt during his teen-age years in the period from about 1979 to 1984. I was in my mid-30s and living in and near Montesano. My sister married Kurt's dad, Don, and also lived in Montesano. My grandfather comprehended the intelligence and individuality in Kurt at a time when Kurt was being beaten down mentally and physically. "Gramps" often told me of his respect for Kurt's tenacity and compassion even though he was in emotional pain. Shortly before Gramps died, he had been talking about Kurt. He looked at me and said words to the effect that he could see a nobility about Kurt that he had never seen in anyone in all his 70 years. One time, Gramps invited Kurt along on one of our steelhead fishing trips. We were spread out a few hundred feet apart along the Wynooche River. All of a sudden, we heard this horrendous combination of screaming, warbling and yodeling from Kurt, who was upstream and out of sight. Gramps told me to run up there and help Kurt, who must have hooked a big fish. When I reached Kurt, he didn't even have his line in the water. When I asked him what was going on, he just looked at me with those piercing eyes and huge grin. He said, "Oh, I'm just trying to thicken my vocal chords so I can scream better!" When I went back to Gramps to tell him, he just grinned and said, "It figures, We'll just let him be!" We can now say, "Thank you, Kurt, for thickening your vocal chords!" Kurt didn't fit the general mold of society in a logging town, and so he was beaten upon by people who didn't understand him. One day I heard that he was in a fight a few blocks away. When I ran to the scene, the fight was over. However, I heard from a friend that Kurt was assaulted by a burly, 250-pound logger type. Evidently, Kurt did not even fight; he just presented the bully with the appropriate hand gesture everytime he was knocked down until the bully gave up. To top it all off, Kurt just had that usual grin on his face! A final footnote to this small remembrance of Kurt: A wonderful picture comes to mind of a rare, sunny day when I peeked out the window into the yard.

Monday, January 13, 2020

Christian Aid Essay

Once the Second World War had finished, there was widespread homelessness in continental Europe .In addition to the thousands of refugees; many people had lost their homes and their possessions. So as a result of this, Churches in Britain and Ireland decided to do what they could do help at the time and they set up an organisation called â€Å"Christian Reconstruction in Europe†. Twenty years later the name was changed to â€Å"Christian Aid† and by 1964, the organisation began to focus on aid outside Europe which by then had largely recovered from the War. The aims of the organisation originally were to aid in the re construction of Europe and in the aid of refugees from all over the continent. During the 1960’s Christian Aid joined forces with other relief forces and their aims were to respond to world-wide emergencies and disasters. An emergency committee was set up so that in an emergency situation immediate action could be taken and all the organisations could co-operate to make the best use of their resources by organising a joint repose. During the late 60’s Food shortages and starvation were growing problems and Christian Aid wanted political action to be taken. So the latest aim was to campaign along with the World Development movement which was set up by the Churches and Christian Aid, so they could campaign on the hunger related issues. Their aims changed again over the period of the 80’s, world economic recession developed. The Banks in the rich north were demanding their interest rates from the Less Developed Countries that had received loans in the past. The interest charge that the countries had to pay turned out to be twice as much as the original loan. So Christian Aid began a campaign to persuade bank and governments to reduce or even cancel the debts of the poorer nations. In 1987 the Board of Christian aid adopted a statement by the British Council of Churches entitled To Strengthen the Poor, as a basis for action and reflection. The statement â€Å"Strengthen the Poor† is now Christians Aids basic aim. The majority of Christians Aid is funding comes from us the British public; you can either send a cheque through the post, or phone and make a donation. But Christian Aid is probably best known for its â€Å"Christian Aid week†. For seven days in May, church members from all over the country make door to door collections for the worlds poor. In the financial year of 1997-8, Christian Aid raised over à ¯Ã‚ ¿Ã‚ ½37million. Money also come from the UK’s government who then donated 5.4million, the European Union gave à ¯Ã‚ ¿Ã‚ ½2.8 million, and the Irish government gave 0.57 million. That year Christian Aid spent 76% in improving poorer counties living conditions and health, 11% on campaigning and education, 11% on fundraising and only 2% on administration. This is how the money was spent in the year of 2001-2. In International work on development in poorer countries Christian Aid raised 28.9m, in International work on emergencies such as the refugees in Afghanistan 9.4m was donated to help. A total of 6.5m was spent on Campaigning and education, a further more 8.6m was used on Fundraising and publicity 0.9m was put towards Management and administration, this gave Christian Aid a great total expenditure of 54.3million pounds. At the heart of all of Christian Aids aims, beliefs and thoughts, comes their basic philosophy that peoples lives improve most when they make their own decisions. So they operate in partnership with local people in the belief that the local community best knows its needs and what skills are locally available. Once a group has decided on a community project it can approach Christian Aid. This way Christian Aid can help people strengthen themselves but let them do it them selves so in the future if they have a problem they can deal with it themselves, instead of them having it spoon fed to them. The group will have to provide a description of the work, showing how it can be done, and an estimate of how much will be needed. The Christian Aid project officer for the region will then assess the request and visit the site. Only when local experts have assessed the project in detail does the committee in London decide whether to support it. Christian quotes that † in penitence and hope we commit ourselves to strengthen the poor against injustice†. Another appealing quote is â€Å"we must act strategically to strengthen the arm of the poor until they can stand up to those who so often acted against them and have the power to determine their own development under God†. These two quotes sum up Christian Aids beliefs and aims for me. In conclusion I believe that Christian Aid has been successful in that they the main resource given to the poor is in education and the teaching of self-reliance. Another good aspect of the organisation is that aid is almost immediate to those in need, such as refugees in Iraq today however how far can we say Christian Aid is a complete success because we still have less developed people and countries in the world, Christian Aid alone cannot of itself solve the worlds problems but it can help with them.

Sunday, January 5, 2020

The History of Saran Wrap

Saran resins and films often called polyvinylidene chloride or PVDC, have been used to wrap products for more than 50 years. Saran  works by polymerizing vinylidene chloride with monomers such as acrylic esters and unsaturated carboxyl groups to form long chains of vinylidene chloride. The copolymerization results in a film with molecules bound so tightly together that very little gas or water can get through. The result is an effective barrier against oxygen, moisture, chemicals, and heat that protects food, consumer products, and industrial products. PVDC is resistant to oxygen, water, acids, bases, and solvents.  Similar brands of plastic wrap, such as Glad and Reynolds, do not contain PVDC. Saran  might be the first plastic wrap designed specifically for food products, but cellophane was the first material  used to wrap just about everything else. A Swiss chemist, Jacques Brandenberger, first conceived of cellophane in 1911. It didn’t do much to preserve and protect food, however. The Discovery of Saran  Wrap Dow Chemical lab worker Ralph Wiley  accidentally discovered polyvinylidene chloride in 1933. Wiley was a college student who at the time cleaned glassware in a Dow Chemical lab when he  came across a vial he couldnt scrub clean. He called the substance coating the vial eonite, naming it after an indestructible material in the Little Orphan Annie comic strip.   Dow researchers remade Ralphs eonite into a greasy, dark green film and renamed it Saran. The military sprayed it on fighter planes to guard against salty sea spray  and carmakers used it on  upholstery. Dow later got rid of Sarans green color and unpleasant odor. Saran resins can be used for molding and they melt adhesive bonding in non-food contact. In combination with polyolefins, polystyrene, and other polymers, Saran can be coextruded into multilayer sheets, films, and tubes. From Planes and Cars to Food Saran  Wrap was approved for food packaging after World War II and was prior-sanctioned by the Society of the Plastics Industry in 1956. PVDC is cleared for use as a food contact surface as a base polymer in food package gaskets, in direct contact with dry foods and for paperboard coating in contact with fatty and aqueous foods. It’s capable of capturing and containing aromas and vapors. When you place a Saran-wrapped peeled onion next to a slice of bread in your refrigerator, the bread will not pick up the taste or odor of the onion. The onion’s flavor and odor are trapped inside the wrap.   Saran  resins for food contact can be extruded, coextruded or coated by a processor to meet specific packaging needs. About 85 percent of PVDC is used as a thin layer between cellophane, paper, and plastic packaging to improve barrier performance. Saran  Wrap Today The Saran  films introduced by the Dow Chemical Company are best known as Saran Wrap. In 1949, it became the first cling wrap designed for commercial use. It was sold for household use in 1953. SC Johnson acquired Saran  from Dow in 1998. SC Johnson had some concerns about the safety of PVDC and subsequently took steps to eliminate it from Sarans composition. The popularity of the product, as well as sales, suffered as a result. If you’ve noticed recently that Saran isnt much different than Glad or Reynolds products, that’s why.

Saturday, December 28, 2019

Social and environmental reporting would benefit from greater stakeholder exclusivity. - Free Essay Example

Sample details Pages: 21 Words: 6294 Downloads: 3 Date added: 2017/06/26 Category Statistics Essay Did you like this example? Social and environmental reporting would benefit from greater stakeholder inclusivity. REFLECTIVE THINKING The concept of corporate social responsibility (CSR) is very modern and now applies to more and more businesses. This topic piqued my interest because a lot of companies in my country have begun to adopt CSR and adopt social and environmental reporting. Don’t waste time! Our writers will create an original "Social and environmental reporting would benefit from greater stakeholder exclusivity." essay for you Create order I am aware of the concept of corporate social responsibility, but I did not know its social and environmental dimensions. I mostly believed that corporate social responsibility is restricted mainly to charity. The more I read about it and discuss about it with other students, the more I realized its wider usefulness. Corporate Social Responsibility concerns actions that businesses do in order to solve problems involving the environment and society. In particular, companies in their business activities as well as in their contacts with other interested parties, bring together social and environmental concerns in a voluntary framework. A company to be qualified as socially responsible must take into account the problems related to the protection of the environment as well as to the development, rights and quality of life of its employees and the society within which it develops. With Corporate Social Responsibility, the business environment is voluntarily regulated, to ensure respect for the problems with the help of management systems regarding the impact on the environment, the support communities in the local context and the creation of a working environment which will ensure justice and security. Over the last five years, Corporate Social Responsibility plays an important role in both large enterprises and the European Commission, as well as in political and non-profit organizations. Several multinational or large companies try to prove that they have managed to integrate CSR in their strategy with great success. Two levels of implementation of Corporate Social Responsibility concern the companies. The first level, known as the initial stage of maturity concerns the big enterprises in Cyprus, where Corporate Social Responsibility is part of the activities of the department of public relations and particularly the field of charity and sponsorship. The second level, known as the maturity of the business, declares that Corporate Social Responsibility is an integral part of corporate policy and strategy. At this stage, there is a department or committee which is responsible for specific activities whose purpose is the achievement of strategic objectives as well as the annual Record of Social Report exclusively for Corporate Social Responsibility. In Cyprus, Corporate Social Responsibility is not at an advanced stage. This is because it may well be that Cyprus is a member of European Union, but the developments in the field of Corporate Social Responsibility do not show any significant progress. F or Cyprus, the environmental dimension of CSR is very important because it is very relevant to tourism, which is the heavy industry of Cyprus. For example, companies from Eastern European countries are more sensitized to Corporate Social Responsibility issues and there is indeed the desire to learn what Corporate Social Responsibility is, to see how they can adapt it to their philosophy, because they know that the global markets are asking for it. Nowadays, experts acknowledge that the Cypriot companies focus mainly on charity activities. The downside, however, is the fact that in Cyprus, there is no plan, no growth prospects and long term commitment for actions made. In addition, social responsibility is not limited to charitable giving, but it also covers the overall compliance with the international federal state and the local laws and legislative acts as well as with the ethical standards and procedures under which the company will operate. Great importance should be given to our awareness in order to function socially responsible, i.e. to approach the issue individually rather than corporately. Economic growth is directly related to the development of society and the environment. For example, if the sustainability of the environment is at risk, which is considered a business function, then this will directly affect the company and its financial results. The fact that CSR is an investment rather than a cost may be shown in the following way: Its a business practice that affects consumer attitudes, depending on their shopping choices. I believe that my involvement with this project helped me understand the importance of corporate social responsibility and how it can be applied to enterprises of my country. In particular, today the countries affected by the economic crisis and the developments that occur daily in the social and economic level, has created an environment of increased corporate responsibility. In this environment, companies seek to operate based on the developments occurring every day, while trying every way to reduce social risks. Based on the information available for liquidity in the economic and social level, firms must be able to understand, when they are able to avert a crisis (what happens when pop) and when to manage it successfully (this happens when the crisis is unpredictable). Corporate Social Responsibility is a strategic tool for managing the crisis. Today, most companies have social responsibilities. The directors think that a business to respond effectively and efficiently in social issues, corporate social policy must be integrated into corporate strategy. To assess how well the business operates in the fields of social responsibility, social auditing has been developed as a preliminary guide. The social audit consists of a series of systematic studies and the evaluation of social performance. It is interested in social influences on quality of life rather than in the economic quality of life. The social audit/reporting, leads to social performance. The benefits derived from a social audit are: It gives the information to assess the effectiveness of the programs on ecology and community development. The managers try to focus their attention on those activities where reports and evaluations are necessary. The existence of social audit seeks to promote concern for the achievement of social performance targets. It provides information that allows management to compare the effectiveness of different social programs. It gives the right to manage, provide information to external groups that rely on the company requirements for social performance (Cowton and Crisp 1998:120). Based on the results of this evaluation, the company can see where improvements are needed and what methods can be applied. I hope that this may be the issue of a future work. INTRODUCTION The field of corporate social responsibility (CSR) has expanded significantly over the last decade both at the international and European level. More and more companies engage in serious efforts to define and integrate CSR into all aspects of their business. These efforts are supported by a growing number of evidence that proves that CSR has a positive impact on business economic performance. New voluntary standards and measurement tools of service are multiplied in number in parallel with the ongoing controversy about whether and how to standardize legal requirements for CSR from the business side. The interested parties now require from the company to apologize for its performance throughout the supply chain and for a set of issues of social responsibility. All the above take place in view of a complex global economy, where there are many social, economic and environmental injustices. In the past, the value of a company was only based on its financial performance. The interested p arties now begin to understand better how the way the operational behavior affects the social, political and natural environment. The consequence of this is a growing pressure from investors, consumers and employees to the businesses, to include social and ecological criteria when taking decisions. CSR involves two basic ideas, the responsibility for reporting (accountability and transparency). Conversely, different groups of stakeholders require from businesses to operate successfully in non-financial sectors, which include human rights, business ethics, environmental practices, corporate contributions, contribution to local community development, corporate governance and labor and discrimination issues (Edgley et al.2009) The social and environmental performance is considered now as most consistent with economic efficiency. For the economic development at local level up to policies on human Listen Read phonetically Dictionary View detailed dictionary Listen Read phonetically Dictionary View detailed dictionary rights at the international level, companies need to apologize for their actions and their impact. In addition, companies are expected to disclose and communicate their policies and practices, which affect employees, communities and the environment. In the global economy, the companies that meet the requirements of the participants, namely the stakeholders are more likely to achieve long-term financial performance. CSR may be involved in every aspect of business activity. A company is considered a good corporate citizen when it demonstrates a sense of commitment to various stakeholders through socially responsible practices and transparent operations. DEFINITIONS OF CORPORATE SOCIAL RESPONSIBILITY At the international level, many practitioners in CSR seek to define the CSR concept. One of the most important of them is the World Business Council for Sustainable Development (WBCSD), a coalition of 175 businesses, which share a common commitment to sustainable development through three pillars: economic growth, ecological balance and social progress. CSR is defined as the continued commitment by the company to behave ethically and contribute to economic development, whilst improving the quality of life of employees and their families, local community and society at a general level (United Nations 2002). In addition, global non-profit organizations have been developed to promote the concept of corporate social responsibility by offering to their members (companies) information, tools, training, consulting services for the integration of CSR in their business operations and strategy. A significant institution is the Business for Social Responsibility, according to which CSR seems to be the realization of commercial success in ways that honor ethical values and respect people, communities and the natural environment. Through CSR, society address the legal, ethical, commercial and other expectations of the business and take decisions that fairly balance the interests of the interested parties. CSR answers why, when and how the company manages the social, environmental and economic objectives, performance and results, and the relationship among them. In addition, CSR Wire reports that CSR aligns social values with business activities (Kuratko and Morris 2002). It focuses on social, environmental and financial performance, the so-called triple basic principle. The aim is to make business success while having a positive impact on society. Likewise, CSR Europe in an effort to strengthen CSR in companies to achieve profitability, sustainability and human development, points out that CSR concerns the way in which the firm improves its social and environmental impact, so it adds value both for shareholders and for the interested parties. The European Commission in its Green Paper in July 2001 (European Commission 2003) in an attempt to open a public debate and promote a European framework for CSR, describes it as a concept whereby companies integrate, on a voluntary basis, in their activities and contacts with interested parties, social values and environmental worries. The Commission links CSR with the new strategic goal that was set in Lisbon for the current decade: to become the most competitive and dynamic knowledge-based economy in the world capable of sustainable economic growth with more and better jobs and greater social cohesion. (European Commission 2003). From its part, the Economic and Social Committee (EESC), supports the European Commission. According to EESC, corporate social responsibility is a complex group of issues that must be addressed in different ways and at depth. The cultural specificities and the legal systems have a direct impact on its implementation. There are differences between geograp hic levels of action (local, national, European, global), among developing and industrialized countries, including large multinational companies, SMEs and small firms as well as among sectors. In addition, apart from the classic hierarchical structure within the company, there are new forms of structure and organization of work such as Listen Read phonetically Dictionary View detailed dictionary Listen Read phonetically Dictionary View detailed dictionary part-time, telecommuting or online businesses. According to EESC, socially responsible action means that companies implement conscientiously the social rules and make efforts to build a spirit of cooperation. The voluntary decision by a company for taking action on CSR (whether this has to do with the adoption of a code of conduct or map or trademark) includes preparedness and commitment (European Commission 2004). In conclusion, it is noticed that the concept of corporate social responsibility is associated with other considerations and concepts, a fact that facilitates its clarification. Such concepts are the approach of participants stakeholders, business ethics, company culture, corporate governance and the status of corporate citizenship. As a new concept in the business reality, it has not yet acquired a specific, well-established definition. In this paper, corporate social responsibility is defined as the permanent, ethical obligation of companies to combine their contribution to economic growth with the responsible use of environmental and social resources (quality of employees life, respect for human rights, participation in the development of the local community where they operate, protection of the natural environment, structure of consistent and responsible relationships with suppliers and the wider social contribution). Generally, CSR is the voluntary integration of social and environmental values in business activities within the framework of transparency and reporting required by society for companies in the modern world. DIMENSIONS OF CORPORATE SOCIAL RESPONSIBILITY Initially, the concept of corporate social responsibility has its internal and external dimensions. The first relates to intra business environment and includes socially and environmentally responsible practices, the combination of which aims at improved competitiveness. Socially responsible practices include: investment in human capital following policies of responsible recruitment, equal pay and stock options to employees, as well as a more diverse workforce to combat discrimination. Their goal is to ensure employability and work, reduce unemployment and combat social exclusion. The health and safety of workers with voluntary control systems and certification schemes of management systems. Having as criteria health and safety, general procurement systems were created, based on uniform requirements regarding training and management systems, implemented by the contractors in the health and safety issues at work. For example, the procurement system of the Danish Social Security provides guidelines that determine the prerequisites for bidding tenders for cleaning companies. In addition, these criteria are included in the existing certification and labelling for products and equipment such as the Swedish system TCO Labeling Scheme, which is a voluntary label for the security of office equipment. The management of change in the operational environment, which now encourages the involvement of all stakeholders by providing information and consultation. The restructuring in a socially responsible manner means that the interests and concerns of all those affected b y the changes and decisions are taken into consideration. At European level, this phenomenon that usually appears as a reduction in personnel or closure of a factory, is evident in many industries, including the industries of steel, coal and shipbuilding. Through CSR companies are responsible for ensuring the employability of their staff (Crane and Matten 2005:167). The environmentally responsible practices are included in practices and policies that seek to reduce resource consumption or pollutant emissions and waste aiming at reducing the environmental impact. In this area, the environmental investments are recognized as double profit opportunities for both the company and the environment. Examples include the Integrated Product Policy, an approach that allows the government to work with companies and take into account the impact of products at all stages of their life cycle (introduction, growth, maturity, decline) and urges business and other stakeholders to discuss in order to find an approach with the best cost benefit analysis, having the effect of creating a strong framework for corporate social responsibility. In addition, EMAS ISO19000, a community management and control plan of the environment, which encourages companies to voluntarily set up management and control systems that promote continuous improvements in environmental perfo rmance. The environmental statement is made public, and it is validated by accredited environmental organizations that verify it. Regarding the second dimension (external), the corporate social responsibility of a business extends beyond the company to the local community. A wide range of stakeholders is involved i.e. shareholders, business partners (suppliers, customers, consumers, contractors), public authorities and NGOs, representing local communities or dealing with the environment (European Multistakeholder Forum 2004). CSR is the integration of businesses in their local environment. The way they contribute to it is through job offers, salaries and social benefits. They are involved in community problems, support charity events, sponsor cultural and sporting events. In addition, the existence of interaction with the local environment leads them to a greater awareness of the environmental protection, since a cleaner environment can facilitate the process, or attract more labour force. Through close collaboration with business partners, enterprises can reduce perplexity and costs while increasing quality. The creation of such relationships leads in the long term to a fair price, conditions and expectations, as well as to quality, reliable delivery or execution. CSR appears in business activities at the area where the business is located. It focuses on the CSR of its suppliers or the dissemination of CSR in small or new innovative companies locally (through venture capital). Finally, as part of CSR, the companies must offer products and services that consumers need in an efficient, ethical and environmentally friendly way. The lasting relationships with customers lead to more profitable enterprises. An important example of CSR is the concept of planning for all, even for consumers with disabilities. The external dimension of CSR is shown in the co-operation of the business with non-governmental organizations, trade unions and public authorities on matters of vital i mportance, such as respect for human and labor rights in international and global supply chains (Holme and Watts 2000). On the one hand, there are national, community, international laws and binding rules, which provide minimum standards for all. On the other hand, there are voluntary codes of conduct, which are voluntary initiatives to complement and promote international labor standards for those who adopt them, as it happens in the various productive sectors (textile, apparel trade). The effectiveness of the latter depends on the proper implementation and verification, and it should be based on ILO conventions (Declaration on Fundamental Principles and Rights at Work) and OECD (Guidelines for Multinational Enterprises) (European Commission 2004). The verification should be carried out based on defined standards that apply to organizations and individuals that carry the social control. TOOLS OF CORPORATE SOCIAL RESPONSIBILITY The growing interest of governments, society and the business world in the concept of CSR has led to a significant increase in the number of management tools, measurement, communication and rewards regarding the performance of corporate social responsibility. These institutions of CSR range from general guidelines and codes of conduct that set ambitious CSR principles, to complex management systems, control and communication tools or examination methodologies (filtration screening) of investments. All these play a key role in providing guidance for sustainable operation, for proper quality management of the processes, systems and practices aiming at sustainable development. SOCIALLY RESPONSIBLE MANAGEMENT It includes codes of conduct, management standards and reporting, which help the companies to integrate CSR principles in their strategy and business operations by offering principles, sets of procedures, implementation steps, indicators and methods of measurement, evaluation and reporting. The codes of conduct are innovative and important tools for the promotion of fundamental human, labor and environmental rights, as well as for practices against corruption, particularly in countries where governments fail to reinforce such standards (Holme and Watts 2000). They are an official statement of the principles and business practices of a company. They express statements of minimum standards and a promise of the company to maintain them and demand from contractors, subcontractors, suppliers and recipients to apply them as well. Some examples are (Crane and Matten 2005:166): Intergovernmental Authorities ILO Tripartite declaration of principles concerning multinational enterprises and social policy. ILO Declaration on fundamental principles and rights at work. OECD Guidelines for multinational enterprises (MNEs). United Nations Draft guidelines for companies. Multilateral Codes of Conduct Ethical Trading Initiative. Voluntary Principles on Security and Human Rights for the extractive sector. Model Codes of Conduct designed by NGOs, trade unions and other organizations Amnesty International Amnesty International human rights principles for companies. United Nations UN global compact. The management standards are a set of frameworks, processes and practices for quality, environment, health and safety as well as the workplace itself (Denison 1990). They are internal tools for businesses and organizations to facilitate the integration of CSR into their activities on a daily basis. There are standards that focus on procedures and standards relating to performance measurement and reporting. Especially the management systems provide models and standards for the way of managing a process or an activity. Typically, large companies adopt them. The above tools improve the strategic management and reliability of the company. Examples of management models (Crane and Matten 2005:170): Standards for the workplace Social Accountability (SA 8000) (on working conditions) ILO-OSH 2001-IOC ILO Guidelines on occupational safety and health management OHSAS 18001 (health in the workplace and safety) Quality Management Standards ISO 9000 (International Organization of Standardization) EFQM (European Foundation for Quality Management) a model for achieving operational excellence. AA (AccountAbility) 1000. ISO CR MSS (management systems standards for corporate responsibility ISO). Environmental Management Standards EMAS (Eco-management and audit scheme) a voluntary program initiated by the European Commission. ISO 14000. The reports are documents, which announce the results of assessing the social impact of a CSR policy. The demand for greater transparency and social reporting from the business side has led to a recent increase of the interest in sustainability reporting, covering economic, social and ecological aspects. These reports exist since 1970s as a supplement of the annual report (Callaghan and Elkins 1981). Nowadays, with the recognition of the importance of the triple bottom line for sustainable development, social, ethical and environmental issues were added to the reports. Unlike financial reports, sustainability reports include a set of qualitative information, which is difficult to measure, especially in social indicators, which are still at an experimental stage. Regarding the concept of triple bottom line, it should be emphasized that it is the idea according to which the overall performance of a company is measured based on its combined contribution to economic prosperity, environme ntal quality and social capital (Crane and Matten 2005:169). The European Commission (2004) itself has given special attention in this matter. In its notification on Communication on the EU strategy for Sustainable Development - COM (2001) 264 it called publicly traded companies with at least 500 employees to introduce the triple bottom line in their annual statements so that shareholders can measure and evaluate its performance against economic, and social and ecological criteria. Some characteristic examples of initiatives in this area are: Global Reporting Initiative (GRI) with the Guidelines for Reporting (2002), which included reference files, content of reports and indicators for performance. AA1000s AccountAbility Model of results validation (assurance) by the Institute of Social and Ethical Accountability (European Commission 2004). SOCIALLY RESPONSIBLE CONSUMPTION In the context of socially responsible consumption social and environmental signals are used. These terms describe tools based on the market, aimed primarily at consumers and showing that the production of specific product and commercial transactions and procedures that are followed, have respected a given set of criteria and standards. However, consumers today are interested in issues of ensuring the environment, health and safety at work and respect for human rights, particularly on child and forced labor. Overall, these signs are a way to convert concern into positive action and direction of consumer behavior to social and environmental domains. In the modern, globalized economy, the terms fair trade and ethical trade are dominant. The first concept refers to fair procedures, aim at supporting marginalized producers in rural industries and handicrafts, in developing countries (Phatak 1997). These objectives, which are developmental, are achieved through better access to the marke t, ensuring fair prices in the negotiations and stability in the revenue, by providing direct payments or prepayment. The second concept refers to activities by companies aiming at highlighting their moral, social and environmental responsibilities and promoting human rights and decent working conditions in global supply chains and production of products. Some examples are the following (Crane and Matten 2005:170): Organizations FLO International (Fair-Trade Labeling Organizations) world-class organization that sets standards and certification of fair trade. IFAT (International Federation for Alternative Trade) a network of institutions, which aims to provide opportunities, information and technical support and better access to markets. EFTA (European Fair Trade Association) an association of importers aiming at achieving the most fair trade effective imports, promote cooperation and information, awakening of public opinion and decision-makers. Social Signals Belgium Social Label Legal Framework of the Belgian government in 2001 that gave the right to companies to acquire a sign which is used in products produced in a production chain that is compatible with the rules of conduct of the International Labour Organisation. Rugmark Label it concerns the production of carpets in India and aims to eliminate child labor. The participants agree to ban child labor and to allow non-communicated controls at their factories. Flower Label Program aims at ensuring fair labor and environmental conditions in the industry of flower trade, such as respect for the principles of the ILO and the non-use of toxic pesticides and chemicals. Environmental Signals EU ECO LABEL a voluntary programme that started in 1992 to encourage the production and consumption of green products in Europe. It is used in products with reduced environmental impact, in compliance with established standards. These ecological standards are determined by a committee (EU ECO-LABELING BOARD) and take into account all phases of the life of a product from the production up to its use and its dismissal. FOREST STEWARDSHIP COUNCIL the international non-profit organization has launched a global program, which covers forest products and provides a credible guarantee that the product comes from a forest, whose management is assessed and certified in accordance with the agreed social, economic and environmental standards. PAN EUROPEAN FORESTRY CERTIFICATION a voluntary private sector initiative which aims to promote sustainable forest management at the local and national level. SOCIALLY RESPONSIBLE INVESTING Through socially responsible investment (socially responsible investment SRI) a variety of approaches, products and tools offered to the social responsibility investors is shown. The socially responsible investment has become very popular in ordinary investors, because it combines financial objectives with their concerns regarding moral, social and environmental issues. This way, it represents a powerful means to change business behaviour, by translating values into positive action and promotion of social and environmental procedures and practices (Holme and Watts 2000). The investment for social purposes supports a specific purpose or activity and their funding through investments. Unlike donations, investors for social purposes are interested in the return of the initial investment, either through reward (for loans) or through shares. In this kind of investment individual investors can be involved. These investors can be either individual investors who are interested in private capital investments or institutional investors for investments within a context which is shaped by institutions and organizations such as pension funds, banks, insurance and asset management companies. There are the following ways for institutional investors to follow their social and ecological values: Through filtering (screening) which concerns the inclusion or exclusion of shares in investment portfolios based on ethical, social or ecological criteria. This can be achieved either by excluding companies involved, for example, in the production of nuclear weapons, or by selecting companies based on the evaluation of their social and environmental performance. Through activism or the involvement of shareholders, where in this case, the investors by using their shareholder identity support their social and environmental concerns and seek ways to influence the behavior of the enterprise through consultation with the management of the company, through resolutions on the annual meetings of shareholders or through disinvestment. By investing in non-conventional financial institutions (banks aiming at developing local communities and other credit institutions), which offer low interest loans to people who would not have access to capital. In this case, economic efficiency is less than the social for investors (cause related investment) (Kuratko and Morris 2002). Products featuring the socially responsible investment (SRI) are as follows: Mutual funds that use environmental, social and moral filters for portfolio selection (Green, Social and Ethical Funds). More and more pension funds invest their money according to social criteria. A variety of indices of sustainability and ethical investment have been designed and launched in stock exchange markets. They reflect and create standards and benchmarks for the performance of the shares of socially responsible companies, that try to become more sustainable. The usefulness of these indicators is to understand the relationship between the socially responsible investment and financial performance and thereby to attract capital. Examples of such indices are the Dow Jones Sustainability Index, FTSE4GOOD, Domini 400 Social Index and Ethical Sustainability Index. Listing Process. When companies wish via public offering to raise capital from the stock markets, they should issue documents such as brochures and business plans that will give to the investors the ability to evaluate the business they wish to invest. This process of revealing is essential for the fair and efficient operation of financial markets and is governed by extensive legislation to ensure that the business reports contain all information necessary for investors to recognise the risks associated with the business, including social and environmental perspectives. Procedures have been published in national and European level. More specifically, the EU Directive has been adopted in July 2003, which sets the framework for the standardization of information that should be revealed, but there is no reference to the disclosure of information regarding social and environmental issues. The socially responsible investment has grown into an emerging market with lots of specialized offi ces for investigation and evaluation of investments by non-financial analysts, and numerous tools and models of different content. For this reason, the European Commission expresses the need for standardization and harmonization of standards and transparency of the used tools. The socially responsible investments to contribute to the strengthening of CSR, should be developed by rating agencies, which can be independent consultants or investment banks SRI departments. Their criteria identify the reasons and factors according to which a socially responsible business achieved competitive advantage and business success. In addition, the creation of a multilateral forum on CSR (which was established in 2004) is proposed. This forum aims to promote transparency and convergence of practices and tools of CSR (Crane and Matten 2005:174). In conclusion, CSR is a concept which was originally associated with the concepts of charity and corporate philanthropy, and the principle of management. Through international, national and corporate initiatives, conventions, norms and codes of conduct, CSR acquired its contemporary form, which includes the internal (socially and environmentally responsible practices) and external dimension (interaction with local communities, business partners, authorities, non governmental organizations). Sectors of the company based on CSR are the socially responsible management (codes of conduct, management standards, reports), consumption (ethical and fair trade, environmental and social labels) and investment (mutual funds, investments of pension funds, publication procedures and indicators to sustainable social and ecological criteria). EPILOGUE GENERAL CONCLUSIONS In summary, the concept of corporate responsibility is difficult to pinpoint. In the present paper, it is accepted that corporate social responsibility is called the integration of social and environmental values in the strategy and activities of the businesses on a voluntary basis. CSR focuses on the triple basic principle , which covers both the financial as well as the social and environmental performance of a business. CSR refers to actions in areas as diverse as human rights, labor rights, environmental protection, involvement in community development and relationship building in the supply chain and with business partners. It is associated with several other concepts. Such are business ethics, which is related to the application of general ethical ideas in the business conduct, the notion of culture, namely the personality of each company, the status of corporate citizenship, under which the business undertakes to manage rights and cases relating to citizenship, corporate governance, which refers to the system of division of power within the organization and is associated with the need for transparency and social reporting and finally, the interested parties (stakeholders), that are involved with their actions to the operation and decisions of the company (Holme and Watts 2000). CSR appeared as a concept in the early 20th century. The fact that the company has a broader role in society was linked to the principle of beneficence and corporate philanthropy (the firm provides voluntary assistance), as well as with the principle of management (the company operates as a social guardian). It is noticed that there is an undertaking of a variety of initiatives by international organizations, businesses, countries and even individuals that are involved in the CSR by respecting human rights, providing guidance as well as to the involvement of companies in social reporting, fighting corruption, ensuring labor rights and protecting the natural environment. CSR has acquired an internal and external dimension. The first dimension concerns socially and environmentally responsible practices within the company, while the second is concerned with the interactive relationship that is created between the company and the various stakeholders such as local communities, business p artners or public authorities. In addition, the modern form of CSR includes three areas, or in other words, three basic tools, which can play an important role in achieving sustainable development. Socially responsible management includes codes of conduct, management and reporting standards, which offer principles, systems, procedures, Listen Read phonetically Dictionary View detailed dictionary applications, indicators and methods of measurement, evaluation and reporting. Socially responsible consumption deals with ethical and fair trade, and includes social and environmental signals, that certify the integration of social and environmental criteria into the production process. Finally, the socially responsible investment-is related with mutual funds, investments of pension funds, publication procedures and sustainability indicators with social and ecological criteria (Edgley et al. 2009). The factors, that mainly boosted CSR are associated with the increasing demands of society and public authorities for transparency and social assessment by businesses, particularly after the outbreak of major accountancy scandals. The benefits for a company from the adoption of CSR practices are the improvement of financial performance and the reduction of operating costs, the increase in prestige and positive reputation, the increase of sales and consumer loyalty, the attraction of human resources, the potential for reduced oversight by regulatory authorities, as well as access to capital. For society, an important benefit is that by integrating CSR values the road to achieving sustainable development is opened, an approach that accepts the pursuit of economic growth today while protecting resources for the development of tomorrow and meeting the needs of future generations. On the other hand, CSR entails costs, which concerns the time and costs for investing in CSR policies and tools, particularly from small and medium enterprises, which lack the appropriate expertise and resources. In addition, the fuzzy boundaries of CSR as a new practice, coupled with the lack of legislation and uncertainty as to the credibility and effectiveness of the tools and political action can create additional costs for the company. It is notable that the criticism that CSR has received i.e. that it is a superficial practice, having as a sole aim to beautify the unbridled capitalism and increase corporate earnings without any substantial contribution to social welfare. However, more and more companies adopt CSR policies. It is noticed an integration of practices on the preservation of health and safety at work and on the protection the environment both in developed and in developing countries (Chiquita and Shell), to encourage sustainable farming methods and recycling (Starbu cks Coffee), gender equality and combating racial discrimination in the workplace (Deloitte Touche), campaigns against major diseases (Levi Strauss for the HIV virus), and policies to address ethical dilemmas in the management and corruption (Motorola) . The importance attributed to specific practices and social responsibility, is evidenced by the growing number of tools and measurement indicators, such as the FTSE4Good series of indicators of the well-known firm FTSE, but also to reward socially responsible companies through the lists and awards of organizations, the press and other key stakeholders such as the European Commission (List of 100 Best Workplaces in the EU) (European Commission 2004). Listen Read phonetically Dictionary View detailed dictionary In conclusion, it should be noted that corporate social responsibility is at a crossroad. After a decade of development, a reasonable question as to what may be the future of CSR is posed. Is it a trend in the business world, which will soon be over? Will CSR reach full implementation and integration through its establishment in the business strategy and action? Alternatively, will it take another form, by changing the data in the business scene? The visualization of CSR future is a challenge of CSR, but also an opportunity for companies looking to maintain their economic prosperity in an increasingly complex business environment. At the same time, the question arises on how long-term benefit and prosperity for all stakeholders can be achieved. CSR appears as a reality, not just as an option. The future of the world is related to the future of the businesses. Today, corporate responsibility is a fact. The central question facing businesses is how to direct their potential in the service of public interest while preserving and strengthening elements, such as the innovation and competitive advantage. This fact constitutes to the central challenge of the idea of CSR, which in the coming decades should achieve the dual goal for successful businesses and thriving communities, by escaping from the unilateral satisfaction of the interests of shareholders. Listen Read phonetically Dictionary View detailed dictionary